
Benefits of Using a REALTOR®
Welcome All Home Buyers & Home Sellers in Calgary and across Alberta

You’ll experience a wide variety of benefits when you hire a real estate professional.
Successfully selling a property is a complicated exercise, and REALTORS® have the experience, resources, and contacts to complete your sale quickly and smoothly.
Advertising your property efficiently is another area where a REALTOR® can play an important role. A REALTOR®’s experience in deciding on the most appropriate type and frequency of advertising for your property can be invaluable. For example, placing too many ads can create the impression that there may be something wrong with the property or that the seller is desperate.

A REALTOR® will help you determine the selling price of your property.
We can assess your property at a level that accurately reflects its value in current market conditions and will not cost you missed opportunities.
A REALTOR® will also have many useful suggestions on ways to improve the marketability of your property, including cosmetic repairs, other items that will create a favorable impression among buyers and tap into a highly productive and extensive industry network, such as Multiple Listing Service (MLS).
Your property will enjoy a wider exposure among buyers when you use a REALTOR®. In addition to using flyers and organizing open house days, a REALTOR®'s extensive contact list of former clients, newly qualified buyers, and other industry professionals can significantly reduce the time your property is on the market.

A REALTOR® can help lessen worry and anxiety that comes with buying or selling properties such as...
1) Security: it can be a major concern when showing your home. By using a REALTOR®, you can rest assured that all showings will be pre-screened and supervised.
2) Negotiations: when negotiating a purchase, most buyers prefer to deal with a middle-person who is objective, unemotional, and professional. Buyers will often feel more comfortable with a REALTOR® than with the owner when they want to raise issues that need resolving before making an offer.
3) Monitoring, Renegotiating, Closing, or Settling:
A REALTOR® will guide you through the minefield of potential problems associated with the appraisal, inspection, and financing process, including the often complicated escrow instructions. In addition, your agent can meet and instruct any specialists or tradespeople who may be required for repairs or other issues that need to be completed before closing.
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